Adidas Owns the Reality | WATCH DOCS

Jump to content
Adidas Owns the Reality

Adidas Owns the Reality

21' 2024
dir.: Keil Orion Troisi, Igor Vamos

The Yes Men are back, and this time their target is Adidas.

The Yes Men – specialists in setting up corporations – this time take aim at Adidas, calling out its ruthless exploitation of workers in Asia. By impersonating the global giant through a carefully planned campaign (and an outrageous fashion collection at Berlin Fashion Week), they force the company to officially distance itself from their idea. And that will amount to an admission of unethical practices…

21' 2024 USA
Director
Keil Orion Troisi, Igor Vamos
Cinematography
Thideth Him, Keil Orion Troisi
Editing
Keil Orion Troisi, Igor Vamos
Production
The Yes Men, Threads and Tits, Clean Clothes Campaign
Screenings

Partners

Organizer

Co-financed by

Partners and media patrons: